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Click on the links below to play podcast or right-click to download.

Networking - A Professional and Personal Necessity (MP3 Audio, 56Mb)

NAPPS Mentoring Teleconference conducted by Vicki Lynne Morgan. Itís not who you know or what you know, itís all about who knows you. This program explores the why, where, and how-to of networking. An important step in word-of-mouth marketing, networking helps you achieve brand identity, trust, and customer attraction and retention.

Retail Experience Differentiators (MP3 Audio, 22Mb)

In this fourth podcast from the Raritan Valley Community College SBDC, Kathy Ormosi interviews Vicki Lynne Morgan on retail experience differentiators: 6 tips to boost your bottom line.

Small Business Marketing (MP3 Audio, 31Mb)

In this second podcast from the Raritan Valley Community College SBDC, Regional Director Sue Johnson interviews SBDC RVCC Counselor, Vicki Lynne Morgan, and Candy Bouquet owner Karen Wessel about small business marketing.

Guerrilla Marketing Strategies and Tactics (MP3 Audio, 12Mb)

Guerrilla marketing strategies and tactics are discussed by Vicki Lynne Morgan, a frequent speaker at the H .H. Backer Trade Shows. Listen to this podcast and youíll discover important Guerrilla Marketing strategies for pet retailers, distributors, and manufacturers.

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